The services we offer are

We build a market and product strategy document that is optimized to suit your organization objectives, this can be layered on to existing research or new insights that our teams can source for you. We then build a market activation calendar from which the activity and monthly phasing budgets are derived
Marketing planning is an essential process for any business that aims to succeed in a competitive marketplace. It involves creating a Roadmap for how a company will reach its target customers, increase brand awareness, and ultimately, drive sales. Two critical components of marketing planning are the go-to-market strategy and the marketing mix.
A go-to-market strategy is a plan that outlines how a company will launch and promote a new product or service. It involves identifying target customers, selecting the best channels for reaching those customers, and determining the most effective messaging to use in those channels. A successful go-to-market strategy requires careful research, planning, and execution. The first step in creating a go-to-market strategy is to identify the target market. This involves conducting market research to understand the needs, preferences, and behaviors of potential customers. Companies can use a variety of research methods, including surveys, focus groups, and interviews, to gather data and insights about their target market. Once a target market has been identified, the next step is to select the best channels for reaching those customers. This can include digital channels like social media, search engines, and email marketing, as well as traditional channels like print ads, TV commercials, and direct mail. The choice of channels will depend on the target audience and the company's budget and resources. The final step in creating a go-to-market strategy is to develop messaging that resonates with the target audience. This involves crafting compelling headlines, taglines, and other copy that highlights the unique value proposition of the product or service. Companies can also use visuals, such as images and videos, to enhance their messaging and make it more memorable.

Marketing Mix

The marketing mix is another critical component of marketing planning. It refers to the set of tactical decisions that a company makes to promote its products or services. The marketing mix is also known as the "four Ps": product, price, promotion, and place.
Product refers to the actual product or service being sold. This includes features, benefits, and packaging. Companies need to understand their target customers' needs and preferences to create products that meet those needs and stand out in a crowded marketplace.
refers to the amount of money that customers pay for a product or service. Companies need to determine the right price point based on factors like production costs, competition, and customer demand. Pricing decisions can have a significant impact on sales and profitability, so it's essential to get it right.
Promotion refers to the various tactics that a company uses to promote its products or services. This can include advertising, public relations, sales promotions, and personal selling. Companies need to create a cohesive marketing campaign that effectively communicates the value proposition of their products or services to their target audience. Place refers to the channels through which customers can purchase a product or service. This includes physical locations like retail stores and online channels like e-commerce websites. Companies need to make it easy for customers to find and purchase their products or services by selecting the right distribution channels. In conclusion, marketing planning is a critical process that involves creating a go-to-market strategy and a marketing mix. A successful go-to-market strategy requires identifying the target market, selecting the best channels for reaching those customers, and developing compelling messaging. The marketing mix involves making tactical decisions about product, price, promotion, and place to promote products or services effectively. By creating a solid marketing plan, companies can increase brand awareness, drive sales, and ultimately, achieve their business goals.
1. Strategy and budget development:
Based on your strategy plans, our specialist teams can assemble a detailed marketing plan business development plan. Our team can assist in building an annualized marketing calendar and your market facing communication schedule. Out marketing consultants in UAE can develop the right marketing strategy for you. We are marketing plan consultants UAE
2. Marketing and communication plans
Based on your strategy plans, our specialist teams can assemble a detailed marketing plan and business development plan. Our mar-comm team can assist in building an annualized marketing calendar and your market facing communication schedule. We the marketing agency dubai can provide the services.
3. Integrated promotions and campaigns
Our marketing & strategy team are adept at building a cross linked promotion or marketing campaign, that integrates efforts across multiple marketing channels. We further track ROAS( Return on Ad Spend) vs other campaign analytics and ensure campaign results are captured and measured.

Why you need a marketing plan

A good marketing plan dubai will help you answer key questions about your business, and act as a reference document to help you to execute your marketing strategy in dubai. It will also help you to develop a structured approach to creating services and products that satisfy your customers’ needs. A marketing agency Dubai can provide the marketing plan consultants UAE.

Marketing Plan Template: Exactly What To Include

To grow your business, you need a marketing plan UAE. The right marketing plan identifies everything from 1) who your target customers are to 2) how you will reach them, to 3) how you will retain your customers so they repeatedly buy from you.

Why Us

• Knowledge of local market.
• Full Fledged Market Research Team
• Track record of creating sucessful plans.
• Expertise across various industries, please check the sectors page.
• Perosnnel with vast experience
• Execution track record

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