Pricing for startup

What should i sell my product for ?

For every new business one of its most critical decisions is setting the right prices for its products or services. The pricing strategy adopted can significantly influence the company’s ability to attract customers and achieve sustainable profitability. Firstly, a new business must understand its cost structure. This involves calculating both fixed and variable costs associated
branding

WHY BRANDS 

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  We  have been looking at what is brands, So why are there brands. How do they help us From a simplistic view point Brands help us simplify our life. In this is world with multiple options we are mostly spoilt with choices. Brands help us navigate that path with ease Let us say we
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