The services we offer.

1. Trend analysis:

Our trend analysis service is provided to our clients who retain us to research and build a portfolio of products and services ancillary to their central product/ brand or concept. We map market and channel benchmarks in addition to share of channel and share of market mapping and then use this research to actionable insights

2. Retail Planning/Retail Mix:

Planning for new Malls and retail mix needed as per location.

3. Customer satisfaction Survey:

Customer satisfaction related to existing retail facility

4. Demand planning for new retail outlets:
Mapping the retail mix demand by doing quantitative and qualitative surveys

5. Experience mapping:
As part of concept definition and market benchmarking, we audit the customer journey across multiple touchpoints both offline and online to build an experience map. We then process for optimizations and suggest viable alternatives or enhancements that build the brand profile.

6. Below The Line (BLT) Audits :
Based on client requirements, we build a market audit program that covers the retail network , activation period schedule and audit store readiness right from inventory on shelf to optimal POS deployment.

7. In store analytics:
Our in store analytics team helps you identify hot zones, shrinkage zones, traffic patterns, impulse spots and brand zones based on your floor plan. We also use our analytics model to boost product placements and inventory optimization.

8. Net Promoters Score setup and activation:
Using a combination of survey tools, we build a NPS ( net Promoter Score ) map that helps us to identify customer experience highlights and build forecast model for brand growth. Our field execution team can assist in on ground execution.

Why Us

• Knowledge of local market.
• Full Fledged Market Research Team w.
• Track record of creating successful plans.
• Expertise across various industries, please check the sectors page.
• Personnel with vast experience
• Execution track record
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