The client wanted the raise funds for a new start up in the Bike racing sector
The idea was to create a racing facility for young children and teens, which was a unique concept as such a dedicated facility did not exist in the region. The client was hoping to secure funding from the Mohamed Bin Rashid fund, but in order to do so, he needed a proper professional feasibility study done. At first, we were a bit hesitant as we were not familiar with the sector. However, we were confident that we could collect the necessary data and do multiple interviews with various stakeholders in the sector. We conducted interviews with parents of children who would potentially send their kids to such races to understand their motivations. Additionally, we did a survey of existing facilities that provided similar services but were indirect competition. Through our market research, we were able to identify the gaps in the market and highlight the potential for a dedicated bike racing facility. We provided our client with a detailed financial plan, including various analyses, which was presented to the Mohamed Bin Rashid fund. The plan highlighted the unique value in the opportunity for investment in this sector, including the demand for such a facility and the potential for growth. Our approach led to a better understanding of the market and enabled our client to secure funding from the fund. Our team's expertise in market research, financial analysis and feasibility studies enabled us to provide our client with a comprehensive plan that highlighted the unique value in the opportunity for investment in the bike racing sector. We were able to provide our client with the necessary tools to secure the funding they needed to get their startup off the ground
Brand strategy and guidelines for a leading healthcare service provider
A leading regional Bank wanted to investment money into expansion of a operating University in Dubai. They needed advise on if it was a good investment to make. Our approach to this project was to conduct a thorough analysis of the market, including the university's standing and future growth prospects, value proposition in comparison to competitors, course offerings and fees, and regulatory landscape. We also assessed the risks associated with the investment and quantified them to provide a comprehensive view of the situation. Our team then compiled all of our findings into a detailed report, which we presented to the bank's board along with our recommendations. The bank ultimately decided to invest in the university's expansion, and our report provided invaluable insights that helped them make a well-informed decision. We are proud to say that the bank's investment in the university's expansion was a success, resulting in a healthy return on investment. Our team is thrilled to have played a role in this project and to have helped our client make a sound investment decision. Our approach to market analysis and risk assessment allowed us to provide a comprehensive view of the investment opportunity, enabling our client to make an informed decision that aligned with their investment goals.
